Zoom color

Zoom color will be both an information and a display space for visitors.

The Going Green! Exhibition is inspired by the dominant place that nature needs to take in the upgrading or construction of living spaces in today’s towns. Designed by Agnès Larnicol, colour and materials designer, and Thema Design, Going Green! offers 3 distinct zones, 3 lines of thinking and applications reflecting this theme:

The Colours Zone: re-greening (nature in the town)
Nature can find a place in the urban environment thanks to a colour, a range that takes nature and the cycle of the seasons into account. The Zoom color chart will express these colours.

The Materials Zone: enhancing, recycling, reusing
The choice of materials for a project is important because they will be the last that is left of it. How can the environmental footprint of materials be limited? Eco-materials (terracotta, stoneware, tadelakt tiles) and recycled materials (recycled concrete, composite wood....) will be displayed.

The Lighting Zone: renovating
Faced with the costs and problems of producing energy, how can the consumption of old buildings be reduced? How can they be renovated to improve their energy performance? Lighting has made a start with low consumption lights (LEDs, optic fibres, TBT...). How can energy efficiency be emphasized? Lighting will be featured in a darkened area.

A space created in partnership with SoS.Retine and Thema design
Thema Design in a marketing and communication consultancy specialized in innovation and materials.

Founded in 2004, the SoS.Retine association invites citizens to stimulate their perception of colours through Marches Monochromes Urbaines [monochrome urban walks].

For the next monochrome urban walk scheduled for the spring of 2012, SoS. Retine offers for Zoom Color, in partnership with Thema Design a reflexion around Green theme.

At the heart of this space, a meeting place hosted around 25 talks and discussions focusing on these Zoom themes: lighting, materials, colour and accessibility for people with restricted mobility. This comprehensive programme allowed visitors to gain a better understanding of the impact of regulations (the 2012 Thermal Regulations, recycling, environmental display, the Grenelle de l’Environnement [the French environment initiative]) in these sectors, as well as allowing them to discover emerging trends in interior design (innovative materials, new uses with aesthetic and environmental benefits for traditional materials such as stone, concrete or tadelakt, lighting and designer environments...). Finally, architects and contractors shared their experiences on making buildings such as institutions for the elderly, buildings open to the public, museums etc. more accessible, whether they be new structures or renovation projects.